Mar 28, 2024  
2021-2022 Graduate Catalog 
    
2021-2022 Graduate Catalog [OFFICIAL CATALOG]

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ACOM 7350 - Seminar in Effective Crisis Communication


Three credit hours.

This course investigates and analyzes instances of effective and ineffective crisis communication. Students will examine the internal organizational processes and the larger environment within which various organizations exist, focusing on issues such as stakeholders, legal environments, and the larger social and cultural contexts. Students will apply concepts to case analysis and development of crisis communication plans for actual organizations.



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