RHET 53073 - (was 5370) Writing for Social Media

Three credit hours.

Was RHET 5370. This course presents an overview of the need for social media writers and managers in the workplace. students will analyze online audiences and write content that will attract more readers, build trust with the readers, and keep them coming back. Students will create an editorial calendar based on a social media strategy, plan a social media campaign, and execute this plan by writing the content or managing a social media team. Can repeat the course at the 5000 level but can not repeat the course at the 4000 level.