Jul 03, 2025  
Undergraduate Catalog 
    
Undergraduate Catalog
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MKTG 35073 - (was 3350) Principles of Marketing


Three credit hours.

Was MKTG 3350. Introduction to the structure and functions of the marketing system of the economy and marketing practices of organizations. Includes examination of the environments of marketing decision-making, marketing institutions and agencies, and marketing practices of organizations.

Prerequisites: ENGL 10103  with C or higher and junior standing.



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